Is it just me, or does this rank up there with the worst ambulance-chasing?

Bloomberg has the rest of the article behind paywall, but you get the idea.

23andMe Is Launching a $1,200-a-Year Service To Find Health Risks In Your DNA

Gene-testing company is transitioning into a health-care company.

By Kristen V Brown  |  October 25, 2023 at 1:00 PM EDT

23andMe Holding Co., the genetic-testing company best known for helping people discover their ancestral roots and inherited food aversions, is rolling out a new product to help customers better understand and manage health risks hidden in their DNA.

The service — available in November for $1,188 a year — allows people to sequence their entire exome, the tiny portion of DNA that researchers estimate is responsible for the vast majority of disease-causing genetic variants. Customers will also be connected to health-care practitioners who can help them manage genetic vulnerabilities, and receive twice-yearly blood tests to check their progress.

https://www.bloomberg.com/news/articles/2023-10-25/23andme-is-bringing-dna-sequencing-for-health-risks-to-consumers